Little Ralphie (and Thelma’s) father was a down and out, Depression poor house painter. Like everyone else I knew, he was struggling to keep the family afloat. In later years, when interviewed, Little Ralphie, now the world-renown Ralph Lauren, would refer to him as an artist, and, since he spent his days painting apartments, that description could be considered at least partially true. One afternoon, my mother and I encountered him outside a hardware store on Jerome Avenue in the Bronx. We were in search of something to polish our new (second hand) baby grand piano. Of course, Mr. L. was the perfect person to ask. “Quid Oil” was his response and so we went off in search of Quid Oil. “Quid Oil? Never heard of it.” No one knew what we were talking about. After a few unsuccessful attempts, it finally dawned on us that what he was suggesting (in his heavy Yiddish accent) was Crude Oil. Kvid Oil was what we heard. Many years later, I heard the rich and famous Ralph Lauren interviewed about his background and he referred to his father as an “artist,” a “painter,” which I guess was true (as far as it went.)
I don’t remember if we ever found Quid (Kvid) Oil, or just;
ended up using Johnson’s Wax.
